Great luck then, it's one of the nicest colour Den Phal types that I've seen.
My first Den was a nice cheep NoID as well, in fact over several months I got three NoID dens. That first one is still a favourite and is in bloom again now for the third time in two years.
I just love these Phal types which they often seem to have in the local garden center... but last time they had any they were WAY underwatered and shrivled so I decided despite the nice flowers they were not worth it. I think the garden center did't up it's watering schedule to compensate for the really hot weather we were having.